The U.S. POLO ASSN. brand was created in 1981 out of the desire to have a clothing brand that truly reflected the spirit of the sport of polo and helped support the activities of the United States Polo Association (USPA). However, their roots in the sport date back as far as 1890, when the USPA was founded. Over the last 20 years, the brand has grown from 12 licensees to over 70 licensing partners worldwide. The initial launch of the U.S. POLO ASSN. brand was in the United States, but quickly spread into Mexico, Central and South America. The international market was developed soon after, first in Japan, China, Taiwan, then into Europe, Middle East and India. Over the last five years, the brand has experienced 22% annual sales growth.